Paste your current profile, name your target role, and get a recruiter-ready headline, About summary and experience bullets, optimised for search and impact, in about a minute. Free to try, no sign-up for a first rewrite.
Fill the details, the AI rewrites your profile:
Your result appears here
Turn a flat, invisible profile into one that surfaces in recruiter search, in about a minute.
Add your existing headline, About summary and a few key experience points.
Name the role, industry or seniority you are aiming for, so it optimises for the right audience.
A sharper headline, a stronger About section and keyword suggestions tuned for LinkedIn search.
Copy the suggestions in, adjust anything that does not sound like you, and publish.
Optimising a profile is really two jobs, getting found and being convincing once you are. The tool works on both.
Your headline, About and skills seeded with the exact titles and keywords recruiters actually search for.
Turns a bland summary into a clear, first-person narrative that shows your value and the results you drive.
The terms your target roles expect to see, woven across the fields LinkedIn search reads.
Works across 190+ countries and any profession, matching phrasing to your level from graduate to executive.
Improve your core profile sections at no cost before you decide you need anything deeper.
Who want recruiters to find them, instead of only applying cold.
Open to the right offer and wanting to appear in more searches, quietly.
Repositioning a profile toward a new field, title or seniority.
Who use LinkedIn to attract clients and partners, not just jobs.
Recruiters and hiring managers find candidates by searching for keywords, job titles, skills and tools. Profiles that do not use the right language simply never appear in their results. You could be the perfect fit for a role and never know it existed, because your headline says “Passionate professional” instead of the actual title people search for. Getting found, and then being convincing once you are, is what optimisation fixes.
| What to fix | Why it matters |
|---|---|
| Headline | The most heavily weighted field in search, shown everywhere your name appears. Use your real target title plus one or two specialties, not “Marketing enthusiast”. |
| Keywords across fields | Your headline, About, job titles and skills are all searchable. Weave the terms recruiters use naturally through all of them, rather than stuffing one place. |
| About section | Your pitch, not your obituary. Write in the first person, open strong, show results, and end with what you are looking for. Short paragraphs beat a wall of text. |
| Profile completeness | LinkedIn favours profiles with a photo, full experience, skills and recommendations. Gaps quietly cost you visibility. |
| Skills and endorsements | They confirm your keywords, so the algorithm and the human reading see consistency between what you claim and what you list. |
Small, specific changes here compound. A sharper headline and a keyword-aware About section can be the difference between page one of a recruiter’s search and never being seen. The optimizer handles the rewriting from your existing profile, keeps your voice, and lets you edit everything before you publish, so the final version reads authentically as you.
The rest of the job-search toolkit.
Guides that go deeper on standing out to recruiters.
Please note: Outputs are AI-generated and can contain errors. Use them as a starting point and check anything important before you act on it.
Part of the HRTailor HR OS
Everything you create here auto-saves to your Document Vault, ready for e-signature, your employee records and automated workflows. One login runs your whole HR.
What does the LinkedIn Optimizer improve?
Your headline, About section and key profile content, rewritten to read well to recruiters and search.
Can I copy the sections directly?
Yes. Each section is provided as copyable text you can paste straight into LinkedIn.
Is it tailored to my target role?
Yes. You provide your profile and target direction, and the suggestions are written to match.
Is it free?
Yes, you can optimise your profile content for free.
